Microsoft Explores New Sources of Revenue

by | Dec 10, 2014 | Microsoft

Windows is going through some dramatic changes. While loyal Windows users eagerly await the release of the upcoming Windows 10 OS, the company is simultaneously looking for new ways to monetize their products.

These new changes are proving to be quite beneficial to many users, who are enjoying low prices on tablet and phone devices. Since Microsoft stopped charging royalties for its operating system on any device with a screen of nine inches or less, we have been seeing laptops running Windows carrying price tags of around $200. This represents part of the company’s strategy to revitalize its share in this sector of the market.

Unfortunately, the company cannot expect to stay in business by giving Windows away for free across the board. COO Kevin Turner described ways in which some of the difference in profits would be made up in new services. It has been suggested that Windows 10 may come with a free basic version, with the option of paying for various upgrades and components. Though details are slim at the moment, the company plans to speak further on their plans in the early part of 2015.

Written by Jesper Kow

December 10, 2014

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